Bic
Why BIC Lighters and Pens Are Your Fastest-Moving Everyday Items
BIC is the world's most trusted lighter and pen brand, and for good reason. Store owners across New Zealand know that BIC products shift consistently across dairies, petrol stations, and convenience stores. These are impulse purchases customers grab without thinking twice, making them essential margin-builders for your till point.
Our BIC range includes the iconic BIC Cristal ballpoint pens, BIC Atlantis markers, and the legendary BIC lighter in multiple colours and sizes. Whether you're stocking single-use lighters or multi-packs, pens in bulk boxes, or seasonal colours, we've got the variety that keeps customers coming back.
Petrol stations and dairies see the strongest sales on BIC lighters, especially during summer months and around barbecue season. Stationery stores benefit from consistent pen demand year-round, while convenience stores do well with mixed stationery bundles. BIC products have proven velocity, minimal returns, and strong brand recognition.
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Wholesale Products You Can Order
Browse the full Worthy Products wholesale range, featuring New Zealand’s leading selection of FMCG essentials for convenience stores, petrol stations, dairies and supermarkets. Discover drinks, confectionery, gummies, chocolates, novelty lines, and everyday retail favourites sourced from trusted local and international brands. This page gives you a complete view of every product available for ordering, helping you quickly restock top sellers, compare options and keep your shelves ready for customers. Updated daily with new arrivals, pricing and stock availability.